TAG Product Management Society

Wednesday September 10th, 7:30 - 9:00 a.m.

Requirements That Drive The Value Chain

Join the TAG Product Management Society Wednesday morning, September 10th from 7:30 - 9:00 a.m.  and join a discussion facilitated by John Mansour, Founder and Managing Partner of ZIGZAG Marketing, on the subject of requirements.

Requirements are born long before the planning phase and live long after products are launched.  They are the core of your organization's domain expertise and should extend far beyond product development. This session will discuss a phased approach to requirements that delivers as much value to product planning, design and development as it does to sales, marketing, services, support and operations to improve the overall performance of the organization. 

Translation: more self-sufficiency in marketing, sales, services, support and operations means more revenue, more successful customers and more time for the product team to focus on the next set of priorities with fewer disruptions.

REGISTER

- Free for TAG Members

- $20 for Non-Members