Shoestring Creative Group selected by
NonprofitOyster.com
Shoestring
Creative Group -- a national leader in nonprofit marketing communications, with an innovative business
model and mission -- has been selected as the agency of record for NonprofitOyster.com, located in Raleigh,
North Carlina. The Portland-based marketing communications firm will develop a new brand identity and national marketing campaign for the
up-and-coming nonprofit job board that will re-launch its website this July.
"We chose to work with Shoestring Creative Group because we were
looking for a firm that specialized in nonprofits, since that's our client base. We also wanted an agency that was affordable yet high-quality.
Shoestring Creative Group offers the full marketing package we need," says Laura Pruteanu, NonprofitOyster.com founder and CEO.
"With
Shoestring's help, NonprofitOyster.com can develop a marketing plan that includes positioning in the marketplace, high-quality design, while
including a clear focus and consistency in each of our products and messages. I'm pleasantly amazed at how focused they are on every nuance of the
process, and how it all weaves together into an image."
Shoestring Creative Group's mission is to provide affordable and high-quality
services to nonprofit organizations. While the firm's focus is providing services to nonprofits, this recent client addition is an example of its new
"Pick a Marketing Firm, Help a Good Cause" program. Through the program, for-profit businesses like NonprofitOyster.com can hire the award-winning
firm and give back to a nonprofit designee. For every hour that Shoestring Creative Group works for the for-profit, the company's nonprofit recipient
receives a half hour of services. NonprofitOyster.com's designee has yet to be announced.
CONTACT: Hannah Brazee Gregory, president & founder, hannah@shoestringgroup.com | 1-888-835-6236
