Winter 2007 issue of insideOWEN. News and happenings from Owen Graduate School of Management.
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insideOWEN Winter 2007 | Vanderbilt Owen Graduate School of Management

In this Issue

From the Dean
Off the Presses
Happenings
Alumni Spotlight
Faculty Spotlight
Student Spotlight

Upcoming Events

February 2 - Nashville
OBSA welcomes The Rev. James Lawson, a civil rights legend, to the Benton Chapel of the Vanderbilt Divinity School (1:00 p.m.)

February 8 - Nashville
DAR Sponsored Owen Social for local alums and students
Call 615.322.0815 or email us for more information.

February 22 - Nashville
Executive Programs Business Breakfast at Student Life Center
Call 615.322.3120 or email us for more information.

April 21 - Nashville
"The Magic of Business," Owen Circle Celebration Dinner
Call 615.322.0815 or email us for more information.

Alumni F.Y.I.

Double '07: All annual, unrestricted gifts through June 30 will be matched by an anonymous donor, doubling your generosity. For more information call 615.322.0815.

Quick Links

Update My Alumni Listing
Search Alumni Directory
Alumni Career Services
Recruit at Owen
Invest in Owen
Visit Owen Website

Quick Quiz

This quiz has to do with owning, buying and selling companies. It comes from Germain Böer, Professor of Management and Director of the Owen Entrepreneurship Center. » Take the Quiz

Questions/Comments

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From the Dean

Pictured: Dean Bradford Building from a Strong Foundation: A Look Ahead
Our team at Owen is focused on one overarching goal: to build one of the best (if not the best) graduate schools of business in the nation — one that continues to attract outstanding students not only because of a reputation for general excellence but for redefining what a top-tier business education means. I believe we are well on the way toward this goal.
» Read More

Off the Presses

- New Directors Named to Head MBA Admissions and CMC
- Marketing Camp Gives Students a Career Boost
- Advisory Board Announced for New MAcc Degree
- Students Take Top Spot in International Case Competition

Happenings

- 10th Anniversary of 100% Owen
- Students Present India Day
- Fall Showcases Distinguished Speakers
- Japan Business Club Hosts Top Nissan Executive
- Owen Students Participate in Nissan Global Media Summit
- MBA Health Care Association has Formal Kickoff

Alumni Spotlight

Pictured: Gigi Abbadie Working Environment
Owen Alum Gigi Abbadie Finds Perfect Match Between Passion and Profession

When Gigi Guttman Abbadie (MBA '93), Director of Professional Hair Care at Aveda in Minneapolis, enlisted to coordinate the company's Earth Day celebration, she brought to the project a lot of enthusiasm and little inkling of what she was getting involved with.
» Read More

Faculty Spotlight

Pictured: Steve Hoeffler What's New? Ask Steve Hoeffler
Professor Assesses Radically New Products, Consumer Preference Development and the Science of Corporate Societal Marketing

Atop a filing cabinet in Steve Hoeffler's not yet completely unpacked office is what you might call a laptop with a sidecar. Connected to the IBM unit is a pad of paper atop an early version of a digitizer pad — a flat screen on which the user can write with a pen that sends an electromagnetic signal to the digitizer pad below — which creates a hard copy of the notes as well as a bit-map that transfers the image to the laptop. IBM never quite perfected an ability to turn these notes into, say, a Word document, Hoeffler says, and discontinued the product after initial sales faltered.
» Read More

Student Spotlight

Pictured: Owen Bloggers Team Blogging for Owen
Student-Run Site Provides Unique Window into Owen Community

During their orientation week last August, Isaac Rogers, Sam Kale and Sharran Srivatsaa came to an unusual decision: They wanted to take on even more work than their first-year MBA studies would demand. They decided to start and maintain a blog about their experiences at Owen.
» Read More

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