The Greatest Hits of 2007
Here are the marketing tools and programs that were most popular with our clients in last year:
1. Internet-based marketing
It's tough to find anything as popular as the internet right now, and that popularity is extremely apparent in
the world of marketing and advertising. If we were handed a referral or if the phone rang, chances are it was somebody looking to expand their
business via the internet. Whether it's web design or email marketing, we are able to help small businesses take advantage of what the web has to
offer.
2. Direct Mail
Sending print items to a target audience continues to be a popular way of marketing a business. With the right
list (the most crucial part of a direct mail program), the right message, and the right timing...a mailing campaign can do wonders for a business.
Direct mail doesn't make sense for every business, but for those of you wanting to get the word out to a large
audience...it may make perfect sense. We can handle the complete campaign from A to Z. From market research, generating lists, print design, print,
and even addressing/mailing....we can do it all.
* Please note: a direct mail campaign's effectiveness goes up exponentially when somebody picks up the phone and
calls on prospects after they've received the mail piece. We have partnered with a fantastic provider of outbound calling services. Together we can
create an even more effective program.
3. Print Materials
Print is still and will always be a popular way of both projecting a professional image and informing
prospects.
Last year, we designed and printed tens of thousands of business cards, flyers, catalogs, brochures, and
postcards. Let us know if you have an idea for a new print piece, or would like to see your
existing pieces upgraded to a new look.
